Women Most Influenced By Personal Recommendations in Developed, Emerging Countries

Source: Neilsen Q1 Global Online Survey

2 in 3 Users Say Twitter Influences Purchases

According to a recent study, 66.1% of Twitter users say retailer feeds have influenced their decision to make purchases or buy products and services from certain retailers.

Source: MarketingCharts.com

Gen Y Discovers Golf

Gen Y has increased the amount it spends on golf by 27% making it the only generational group to increase its golf spending between 2007 and 2011.




Source: MarketingCharts.com

Consumers Now Spending More Time on Apps Than Web

Source: Mashable.com

The Future of Local Ad Spending

Source: MarketingCharts.com

8 in 10 Americans Would Consider An Electric Vehicle When Gas Reaches $5

Eight in 10 (78%) of US consumers would consider purchasing an electric vehicle when fuel prices reach $5 per gallon. Nearly 100% of consumers willing to consider an electric vehicle purchase if fuel prices surpass $7 per gallon.


Source: Deloitte.com

How Do Rising Gas Prices Affect Consumers?

For every $10 increase in crude oil price, gas prices rise $0.25 and remove $25 billion from the US economy.

Source: MarketingCharts.com