Monday, August 26, 2013

Friday, August 23, 2013

Social Network Sharing Depends on Age

Older teens are more likely than younger teens to share certain types of information on Social Networking sites.

Source: Pew Research Center

Wednesday, August 21, 2013

60% of teen Facebook users keep their profiles private

60% of teen Facebook users keep their profiles private, and most report high levels of confidence in their ability to manage their settings.

Source: Pew Research Center

Tuesday, August 20, 2013

Online Teens’ Use of Twitter Grows by 50% in 1 Year

Online teens’ use of social networking sites appears to have leveled out, but more are turning to Twitter.

Source: Pew Research Center

Monday, August 19, 2013

44% of Millennial Women "Love to Shop"

Millennial (18-35) women are 52% more likely than their male counterparts to agree that they “love to shop.

Source: Urban Land Institute

Friday, August 16, 2013

Marketers Intend to Use YouTube

YouTube is the channel where most marketers plan on increasing their social media efforts.

Source: Media Examiner

Thursday, August 15, 2013

3 in 4 Employees Check Work Email Outside of Work Hours

74% of employees check work email outside of standard work hours, with most of those doing so at least several times a day.

Source: Marketing Charts

Wednesday, August 14, 2013

Tuesday, August 13, 2013

Americans Predict Streaming Radio Will Outpace AM/FM

57  percent of American adults believe that in five years, Americans will primarily listen to streaming radio options versus traditional AM/FM radio.

Source: Business Wire

Monday, August 12, 2013

Millennials Want Entertainment On Demand

Americans aged 18-34 are more likely than their older counterparts to prefer a range of entertainment types on-demand.

Source: Business Wire

Friday, August 9, 2013

Netflix and YouTube Eating Up North American Bandwith

Netflix accounts for 32.3% share of North American peak downstream fixed access traffic, and YouTube next at 17.1%.

Source: Marketing Charts

Thursday, August 8, 2013

Wednesday, August 7, 2013

Tuesday, August 6, 2013

Moms Want Incentives

81% of mothers will engage more with a brand if they are offered a reward.

Source: PunchTab

Monday, August 5, 2013

Millennials Understand Value of Face-to- Face

61% of Millennials aged 18-27 believe that exhibits at exhibitions, conventions and annual meetings are more valuable today than they were 2 years ago.

Source: CEIR

Friday, August 2, 2013

Music Fans Notice Brands

43% of music fans notice when a brand or product sponsors an artist or brand.

Source: Nielsen